Ripping your hair out trying to turn Instagram scrollers into scheduled appointments?

 
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You’re investing way too much time trying to figure out:



  • What to post to grab potential clients' attention and actually get seen by people who live in your area and stand a chance to walk through your doors 🚪(Insta love from other estys is nice, but you want interest from potential clients.)
  • How to create an captivating post that gets real interaction from not just anyone, but potential dream clients 😍
  • And by the time you do figure out what to post, it’s likely the Instagram algorithm has changed…again 🙄

The social media struggle is real.



​​​​​​​But it doesn’t have to be…


For 5+ years I’ve worked 1-on-1 with beauty industry professionals ranging from independent solo estheticians to spa and salon owners with multiple locations on how to craft an Instagram strategy that captures the attention of their dream clients and compels them to take action. 


Not only do these strategies actually work to drive leads to your website and direct messages, but they also provide you with a framework that will:

  • Save you massive amounts of time
  • Help you to remain consistent and build your authority (both locally and within the industry)
  • Open the door to business-building opportunities on Instagram you may not even know are possible (no matter what the current state of the algorithm is like)


And now I’m making that Instagram framework available outside of my 1-on-1 work so you can achieve these results on your own.


Introducing, Insta for Estys, a deep-dive, self-paced course on all things Instagram marketing specifically tailored toward licensed estheticians who want to grow their clientele and income. 💰​​​​​​​

Hi, I'm Danielle, Founder of The Social Spa

For the past 5+ years I've worked with spa owners and estheticians at nearly every level of business to fine-tune their digital marketing strategies and connect with their dream clients on social media. 

I created Insta for Estys specifically with you in mind because Instagram is currently the most active and fastest-growing social media platform with plenty of space for growth without having to pay for ad spend.

(Although, I will say that everything you learn in this course will prepare you to see a good return on ads should you choose to put marketing dollars toward them.)

Consider this your go-to resource that:

- Removes the guess work of what's currently working on Instagram and how you can reach your potential clients

- Is specifically created for locally-based businesses (a lot of the info out there is geared toward online businesses, and the strategies between the two are totally different)

- Helps you take your social presence from Hot Mess Express to Oh Hot Gram



Here's what you'll learn in Insta for Estys:
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  • Module 1: How to optimize your Instagram profile to get found by people in your local area and quickly capture their attention
  • Module 2: Getting clear on who your dream client actually is and how to appeal to their wants and needs
  • Module 3: The keys to crafting a compelling content strategy that stops the scroll and gets your dream clients to engage
  • Module 4: How to cultivate a beautiful visual aesthetic for your Instagram feed that accurately reflects your style and work
  • Module 5: The big picture + the strategy breakdown on how to tell captivating stories on Instagram via feed posts, Instagram Stories, Instagram Live and IGTV
  • Module 6: The secrets of crafting an Instagram system so you can spend less time on the gram and more time making money in the treatment room
  • Module 7: All the ins and outs of Instagram engagement to build powerful relationships that will grow your business  
  • Module 8: How to quickly evaluate your insights and analytics to see what pieces of your strategy are working and which areas might need tweaking

By the end of the course, my goal is to get you feeling like this 👇

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Here's what another Insta for Estys student had to say 👇​​​​​​​​​​​​

Now here’s the (sweet) deal...

In addition to instant access to Insta for Estys, you're also going to get the following bonuses to take everything you learn inside Insta for Estys to the next level. 


The Bonuses Include: 

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  • Content Repurposing Masterclass - Learn how to take one great piece of content (like an Instagram post or livestream) and repurpose it into multiple pieces of content so you're spreading your message further with less effort and time spent. 
  • Team Outsourcing Using Trello Tutorial - If you're ready to have your receptionist or a VA help take some of the social media tasks of your plate, this training will teach you how to create a simple workflow in a free tool called Trello so you can easily pass off the things someone else can handle and you can get back to being a CEO
  • Building Your Social to Scheduled Booking Sales Funnel - In this masterclass, you'll learn the technical side of how to strategically build out the path to take your potential client from your Instagram profile to your booking site.

Grow your esthetic business and get Insta for Estys today for just $297
 

I'm in! Sign me up!


Have questions about Insta for Estys you didn't see answered above? Send us a note at [email protected].